A file picture of Kim Kardashian. (Image courtesy: AFP)
- Stars like Leonardo, Sacha Baron have expressed support for the freeze
- The protest aims to pressure Facebook to eliminate hate and disinformation
- Katy Perry and Michael B. Jordan are also a part of the protest
New York City:
Celebs including Kim Kardashian won’t publish on Instagram or Facebook for 24 hours from Wednesday as part of a protest to pressure the world’s biggest social media firm to fight hate and disinformation. Stars like Leonardo DiCaprio, Sacha Baron Cohen, Katy Perry and Michael B. Jordan have all revealed support for the freeze arranged by “Stop Hate for Revenue”, a coalition calling on Facebook, which owns Instagram, to alter. “I can’t sit by and stay quiet while these platforms continue to permit the spreading of hate, propaganda and false information – created by groups to plant department and split America apart”, posted Kardashian, who has 188 million followers on Instagram.
Starlet Kerry Washington, understood for her role on drama series Scandal, posted: “It’s up to Facebook and other social platforms to stop the amplification of hate and the undermining of democracy.”
Facebook has come under heavy pressure from activists, federal governments and business that market on its platforms for harder action on promoting discrimination, hatred or violence.
The business has actually pointed to its efforts to remove accounts related to extremist groups and its relocate to combat false information ahead of the November 3 United States presidential election.
Facebook was dramatically criticised for its handling of the 2016 presidential election, when it failed to limit disinformation from Russian operatives that spread conspiracy theories and prevented ballot in some cases.
The Stop Hate for Profit collective organizing Wednesday’s freeze, which includes the Anti-Defamation League and the NAACP, lagged a push for advertisers to boycott the platform.
By July almost 1,000 advertisers had actually signed up with, including VW and Adidas. Facebook still reported a $5.2 billion quarterly profit at the end of July, despite the protest.
Facebook president Mark Zuckerberg consulted with union organizers in July, but they pledged to continue pressing the advertisement boycott saying the social media giant had actually stopped working to deal with hateful material.
In a declaration on Wednesday’s freeze, the Anti-Defamation League said “members of the public, corporations, nonprofits and social influencers are anticipated to join in the effort.”
The collective, comprised of 9 associations, has actually demanded that Facebook increase the resources it takes into combating online hatred and disinformation.
( Other than for the headline, this story has actually not been edited by NDTV staff and is published from a syndicated feed.)