Amazon Music now offers podcasts. The business released an upgrade today that brings more than 70,000 shows to the platform, consisting of some significant titles, like Serial and Pod Save America, in addition to new unique deals like a program with DJ Khaled called The First One, where he’ll interview artists about their breakthrough hits and the stories behind them. Disgraceland, a popular show from iHeartMedia, will also become special to the platform starting in February2021
Podcasts can be listened to through the upgraded Amazon Music app, on the web, or on Amazon Echo devices. Echo gadgets will search Amazon Music by default and will remember where listeners ended, despite what platform they use to listen.
The Wall Street Journal reports that Amazon will be offering ads for its shows, although it’s unclear if that implies DJ Khaled and other hosts will be reading advertisements and if paid subscribers will hear these ads, likewise to Spotify.
Of course, this now makes Amazon Music even more of a rival with Spotify, a company that’s currently greatly invested in podcasts. Apple Music now stands out as the main significant music streaming app that has yet to integrate podcasts.
Amazon Music’s podcast upgrade is particularly intriguing offered that Audible just recently announced its most recent and most affordable membership plan that offers listeners access to special podcasts. Those shows are seemingly not consisted of in Amazon Music, meaning if people want to hear an Audible program, they’ll have to individually subscribe.